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Microsoft Flight Takes Off
Posted on: 2012-02-29 16:27:26 Source: Blue's News The Microsoft Flight Website now offers Microsoft Flight, the free-to-play follow up to the Microsoft Flight Simulator series of flying games. With the series entering a new era with a name change and a different business model, MCV sits down with Microsoft's Joshua Howard about these topics. Here are his thoughts on the free thing: "Free-to-play was a really easy choice. The idea that we’re going to give away an experience that can introduce, for no cost, millions and millions of people to the magic that is flying just seemed like a no brainer. We believe people will get in, experience the free thing, realise that flying is magical, it is doable, it is achievable. And then they’ll become fans. And if they become fans then they’ll want to stick around. And a free-to-play model with downloadable content seemed to be a great fit for that." |